May 9, 2014 by Phillip Renner
Are you looking for the secret to getting your website to the top of search engine results instantly? Well, there isn’t one. However, there are some search engine optimization (SEO) best practices you should be following and you just may be on your way to the top. I will focus on Bing and Google since they are the two primary search engines out there.
First of all, search engine optimization only covers the organic search results (versus the ad or paid results).
April 17, 2014 by corrie
Paper Patina was recently featured in the Allen American newspaper! The company was spotlighted in the “Five on Three” column, which highlights local businesses and showcases what makes them unique. The article included a question and answer session with owner Corrie Demmler.
Click here to read the article: Allen American
April 11, 2014 by corrie
Paper Patina can help launch your small businesses, providing a professional look and valuable brand expertise. Our small business start up package is the first step on the path to building a recognizable brand, whether you are just launching a business or want to strengthen your existing brand.
The package includes: a unique custom logo, business card design and brand board.
LOGO
Your logo design is the most important piece of the small business start up package. It will represent your company and provide instant and powerful brand recognition of your business and the services or products that you offer. Paper Patina will work with you to determine the best way to represent your business with a unique custom logo. We offer a variety of design styles to fit any business.
BRAND BOARD
A brand board visually defines your brand with specified colors, typefaces, and an overall look and feel. As you build your company and develop other print and web collateral, the brand board helps keep all of your marketing material consistent. In the competition for brand recognition, a strong consistent brand is invaluable.
Business Card Design
Of course the first thing you need as a small business owner is a business card to distribute as you build your network. A unique, professional design will set you apart from the competition and make a memorable impression on your customers. From design, the shape, to paper and quality, we will make sure your card reflects the right image for you and your business.
The small business package can be customized to suit you specific business needs and budget. Your brand is the foundation of your marketing strategy so don’t ignore this important step.
Contact Paper Patina today to get started on the road to success.
February 23, 2014 by corrie
Whether you are starting a small business or running a large one, choosing the right graphic designer to work with can be critical. Your logo, marketing materials, and website provide your clients with a first impression, and you want it to be a good one.
Paper Patina has streamlined the design process, to make it as easy as possible for our clients to collaborate with us and get the results they are looking for.
MEET: I always enjoy meeting clients face to face, and I am happy to meet you at your office; but if time or distance does not allow for an in person meeting, we can also meet over the phone. Be prepared with your marketing needs and some examples of design styles you like. If the project will include extensive copy, such as a brochure, it is best to have a draft to provide as well. We’ll also discuss your budget and timeline. Two different pricing models are available, by project, or hourly. We can discuss which will work best for you and create an estimate and contract if needed.
RESEARCH & DESIGN: Once I have an understanding of your design needs I’ll do some research into your industry, what others are doing, and how I can make your business stand out from the competition. Then I go to the drawing board to develop the best visual solution possible.
February 22, 2014 by corrie
When the new director took over the Texas International pageant franchise, she was tasked with rebuilding the brand. The pageant needed an updated look and uniform design elements to tie the marketing and event collateral together.
To update the look, Paper Patina came up with the idea of using the pageants’ signature crown sitting on an empty throne, just waiting to have the new reining queens announced. The clean, refined design really set the pageant apart as a leader in the industry in style, beauty, and integrity.
Paper Patina is proud to sponsor the 2014 Texas International Pageants, which showcases the accomplishments of women in their communities. Good luck to the contestant’s at the 2014 pageant on March 16th at the Granville Arts Center!
Want to know what’s new at Paper Patina? Be the first to know about new projects and free design downloads. Check out our latest blog posts below.
Paper Patina is a unique fusion of creativity and artistic communication fueled with passion and inspiration. The small design studio based in Dallas, Texas is owned by Corrie Demmler who has over 15 years of experience in corporate design. Our goal is to use effective design to meet your companies needs whether you are just getting started or already at the top of the market.
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